John McKay had become the band's guitarist in July 1977 music historian Clinton Heylin argued that the recruitment of McKay (along with the first concerts of Magazine in late 1977 and the formation of PiL in mid-1978), marked the ' true starting-point for English post-punk'. Polydor finally signed them in June 1978. A fan undertook a graffiti campaign in London, spraying the walls of the major record companies with the words 'Sign the Banshees: do it now'. In late 1977, Siouxsie and the Banshees received major press coverage but failed to secure a recording deal.
It has been cited as a key influence on a number of succeeding post-punk, noise rock and alternative rock acts, including Joy Division, Killing Joke, the Cure, Big Black, Sonic Youth, the Jesus and Mary Chain, Faith No More and Massive Attack. The Scream was met with widespread acclaim and was hailed by critics as an original musical development in rock music. The album is considered a landmark recording: its innovative combination of angular and serrated guitar with a bass-led rhythm and machine-like drums played mostly on toms, made it a pioneering work of the post-punk genre. The Scream is the debut studio album by British rock band Siouxsie and the Banshees, released on 13 November 1978 by Polydor Records.